For Dreamers who Work
HOW TO PITCH: FIND YOUR AUDIENCE – AND GET YOURSELF IN FRONT OF THEM
The more you refine your audience, the more targeted your approach will be – and the more likely you are to get meaningful engagement and a boost in sales. Think about where your product or idea sits in the market. What is it doing that its competitors aren’t?...
TIPS FROM OUR FOUNDER: DON’T CONFUSE FAILURE WITH QUITTING
Welcome back to IB University our free programme to help you build the skills you need to run your own business. This is the last of our founder Gerald Vanderpuye's five things he wishes he knew before he set up his first company. And this week, we're...
FOUNDERS TIP: WHY YOU SHOULD DITCH THE WORK AROUND THE WORK
Welcome back to IB University , our free programme to help you build the skills you need to run your own business. We're continuing with our blog series by our founder Gerald Vanderpuye, sharing five things he wishes he knew before he set up his first...
TIPS FROM OUR FOUNDER: WHY MY INITIAL IDEA IS ALWAYS WRONG
Welcome back to IB UNIVERSITY, our free programme to help you build the skills you need to run your own business. We're continuing with our blog series by our founder Gerald Vanderpuye, sharing five things he wishes he knew before he set up his first company. This is...
Founder’s Tips: Boost Your Luck with These Steps
IBU is back! Welcome to IB University, our free programme to help you build the skills you need to run your own business. We’re continuing with a blog series by our founder Gerald Vanderpuye, sharing five things he wishes he knew before he set up...
How to Pitch: You’ve Got Three Sentences
If you’re going to pitch your idea, you need to be able to sum it up in three sentences. If you’re rambling, your audience will have a hard time figuring out what it is you’re selling. And they’re definitely not going to remember it. Make sure you’re...
Founder’s Advice: The Earlier You Start, The Greater the Results
IBU is back! Welcome to IB University, our free programme to help you build the skills you need to run your own business. We're kicking things off with a blog series by our founder Gerald Vanderpuye, sharing five things he wishes he knew before he set up his...
What are the three things that an entrepreneur needs to do?
Being an entrepreneur comes with all sorts of challenges. When you’re setting up a business, there are three things to keep in mind. Networking is key: As an entrepreneur, your network is your greatest asset. You may meet people who can support all aspects of...
Women in Business Doing it Their Own Way: An Interview with The Night Shift
To mark International Women's Day, we caught up with IB members Rachael Palmer, Lorraine Natalie Love and Selina Charmaine, founders of The Night Shift. Rachael is a Business Consultant, Selina a Brand, Business & Web Architect and Lorraine Natalie a Self Love...
SOCIAL IMPACT – WHO DEFINES WHAT COUNTS?
I recently took part in a panel event hosted by the Local Coworking Association to discuss social impact. One of the questions on the table asked how key stakeholders and potential funders measure Impact. It really got me thinking about who defines our mission here at...
10 Things Every Co-Working Space Should Have
People join co-working spaces for all sorts of reasons, but there are some things that nobody should be without. Here’s our rundown of the Top 10 Things that all co-working spaces should have. Space It might seem obvious, but a co-working space needs space, and plenty...
Bouncing Back to Work in Uncertain Times
This year more than ever, it’s difficult to believe that it’s somehow January AGAIN. 2020 has slipped away in a blur of cancelled plans, online re-imaginings and - for lots of us - just trying to keep afloat. Many freelancers and small business owners will be waking...